BBC Me concept / D&AD 2013

Creative Challenge
How might we turn otherwise static
websites into pages that feel updated,
dynamic and relevant? How should live
updates sit alongside our archive and
connect to the rest of the BBC’s content?
The London 2012 Summer Olympics,
the UK riots in 2011, Glastonbury
Festival and the recent US election are
all great examples of specific events that
have been enriched by a multi-faceted
live element – coming alive across all
platforms, for all audiences.

Our Concept

bbc me

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