I am proud to announce that Daniel Kinsella and myself have won the D&AD Best of year award.
The brief was to create an Annual report that presents a story of D&AD from 2011 that positions the organisation as an integral resource for the financial sector. D&AD’s tone of voice was informal and relaxed with a confident attitude.
We decided to use augmented reality with 3 posters that we created that had lots of statistics about the D&AD.
Here is the outcome
You can see the project on the D&AD website